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The management of all phases of the marketing and sales funnel, the continuous addition of features and integrations and the important investment in UX make it a solid, complete and effective choice. MarTech360 is a new, agile and scalable proposal. It has no intention of " competing " with Hubspot, since the positioning and ambitions are different: Hubspot blends perfectly with the needs of very advanced companies in terms of marketing.

Sales activities and processes; MarTech360 is an all-in-one solution that enables marketing automation for SMEs and is aimed at bringing tangible results by leveraging the group's expertise. The different positioning weakens an aseptic comparison Job Function Email List of functionality between the two marketing automation software, although MarTech360 is comparable to the Professional version of Hubspot and above the Starter.


The overlap between the two solutions is large, although experience has suggested that the Digital360 team focus heavily on certain areas, such as reporting, which is highly customizable thanks to Google Data Studio, and less on others, such as reporting tools. SEO optimization, for which CMS plug-ins (Wordpress) can be used while Hubspot has its own dedicated function. An aspect that is anything but secondary, unlike Hubspot the cost of MartTech360 is completely independent of the number of contacts.